Services

From content creation to fundraising to social media marketing, freelance writer and editor Michele Peterson offers dynamic storytelling that will help get your message out.

Communications and Media Relations

Michele Peterson understands what journalists need and look for when crafting a story and draws upon this experience to help businesses craft a compelling message. Whether it’s for print or online (or both), she can help you develop a strategy to reach your target audience. Her extensive network of travel media contacts include publishers, editors, bloggers, travel writers and social media experts. Press releases, branded content, web content, newsletters, promotional material and media strategies are just the beginning.

Fundraising

Need money for your non-profit organization?  Michele Peterson has raised over $10 million dollars from Foundations, Corporations and Government Agencies in Canada, the U.S. and Europe. Whether you need help prospecting for funders, developing a project or crafting that perfect fundraising proposal, she can assist your charity in achieving its financial goals, and be a strong advocate for your mission. Her areas of interest are the environment, international development and social justice.

Partnerships and Sponsorships

Expand your social media visibility or get your brand message out by partnering with Michele Peterson on her A Taste for Travel blog. Campaigns can be organized to host a give-away, plan a blogger FAM trip and create content through for social media campaigns on the Taste for Travel blog, Twitter,  Instagram, Pinterest and other social media platforms such as Facebook.  Advertising is also available. Read more in our Advertise – Media-Partnership kit. Check out  12 reasons I’m Tempted to Drop Everything and Move to Grenada  for a blog  post with more than 5,000 social media shares.

Custom Tours and Preferred Travel Services

Our mission is to recommend authentic travel experiences for discerning, yet budget-conscious travellers. Partnering with local experts and focused on sustainable travel, we offer culinary and cultural travel experiences. Contact Michele for information on escorted tours or to get advice on creating a perfect custom tour.

We also partner with select high-value tour operators, travel industry experts and tourism providers that offer exceptional services to our readers. Some of our recommended partners include:

Eating Europe Walking Tours in Italy, London and Prague

Free Campground Services – by RoverPass 

Culinary Backstreets 

Workshops and Speaking Engagements

Michele is also a frequent guest lecturer and workshop leader on the topic How to Break into Travel Writing. For more information on the  upcoming workshops or mentoring, please contact her at info@michelepeterson.com.

Michele Peterson at Saltscapes food festival at Harbourfront

Michele Peterson at Saltscapes food festival at Harbourfront

Testimonials

“Grail Springs Wellness Retreat & Spa has worked with many media companies over the past decades and none as efficient, intuitive or as knowledgeable as Michele Peterson. You can rest assure that Michele has her finger on the pulse of the ever evolving social media platforms keeping your company in the lead where it counts!”

M. Marentette